Magento solutions for innovative and performing e-commerce

Magento solutions for innovative and performing e-commerce

21/10/2021

Magento solutions for innovative and performing e-commerce

The pandemic emergency has significantly contributed to the digital development of the Food & Grocery sector, which in 2020 marked a surge of + 70% compared to 2019, recording the highest growth ever in Italy.

With the initial push given by the pandemic exhausted, the rise of e-commerce of food products has not shown any signs of abating. Thanks to consumers and sector operators, in fact, the demand for more complete and efficient technological solutions is constantly increasing.

To meet these new market needs, I&I has developed Magento solutions closely following every aspect related to design, development, delivery and promotion.

Bottega di Calabria: case study of excellence

In recent years, I&I has technologically and digitally supported its partner Commerciando Srl, providing the necessary expertise for the development of cutting-edge e-commerce platforms.

In 2021, the online shop of typical Calabrian products Bottega di Calabria, managed by Commerciando, chose to enhance its e-commerce, with the aim of making it more efficient and performing, by updating to the latest version of Magento.

Magento is the most used e-commerce framework in the world that stands out for its functionality and scalability, thanks to an easily extendable modular structure.

Specifically, the technological solution was developed using the Magento 2.4 platform, which was integrated with all the company's systems through special plugins. From orders to product delivery, from the management of newsletters to the export of catalogs for Google Shopping and Facebook campaigns, up to integration with the Amazon marketplace.

Build your e-commerce with Magento

Magento is the ideal solution to start an online store. Its countless extensions and the power of its customizations allow it to be integrated into any environment and develop the best user experience to facilitate interaction between customer and company.

I&I, which has always specialized in e-commerce and multi-channel solutions, will support you in the phase of creating the online shop but even earlier in the drafting of the project, analyzing all the useful information including the reference market, competitors and targets to differentiate yourself from the competition and reach the objectives in the times and ways planned.

For more information, contact us.

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